On the website of the Dutch university below you mainly see students and the layout is rather asymmetrical.
windesheim
Masculine versus feminine culture
Societies with a masculine culture, such as Japan and Austria, value status and tend to worship list to data heroes. Feminine cultures such as Sweden and the Netherlands have a lot of sympathy for the underdog. A web page for a product in a masculine country should actually refer to characteristics such as status, success, winning, strength and assertiveness. The advertising can therefore be much more powerful for Dutch standards. There has even been research that shows that jewellery (a status good par excellence) is sold more in more masculine countries. Incidentally, this also applies to cars with more engine power.
For example, the role of the mother in masculine countries is different compared to the role of the mother in a feminine country. Very important if you want to sell products to women and you want to address them in a good way. Look at the two c that show the difference between an American mother (masculine culture) and a Dutch mother (feminine culture).
The Dutch mother rewards her child’s effor
A good is good enough, emotional support during the process is important. Everything china numbers breathes just behave normally. Within this story, the product Roosvicee ensures that everything will be fine. It’s not that bad.
Compare that to the American mother who rewards herself with wine and cheese the ultimate guide to building your namibia phone number list because she made sure her son got high marks in math. Despite the fact that she herself is not brilliant in this area. The result must be rewarded, you strive for exceptional results, you go for the best outdo the ordinary. No “just act normal” or “it will be fine honey”. This American style of selling cheese feels very un-Dutch to me. You could never sell a piece of cheese here this way. Conversely, you could never sell a product in the USA the Dutch way.